Opposite Thinking

Opposite thinking is a great way to come up with new ideas. It makes you question basic assumptions and the status-quo by turning them around. Even though it might be hard to imagine the opposite, it's a perfect way to start thinking creatively because it lets you forget about any limits or rules.

1. First you describe the assumption you have about your concept or domain.
2. Second, try to describe the oppositve of this assumption. Therefore, you can break them down in their different parts to facilitate the later development of their opposite. The building blocks of the assumption can be replaced by an alternative, reduced, maximized, deleted, or changed to the opposite.
3. Lastly, describe a new service, offering, improvement out of this oppposite. How could this new alternative work?

1. Dare to question the status-quo and current rules. Only then you can produce really innovative ideas.
2. Share and review the outcomes of this methods within the project team.
3. Discuss the relevancy of the outcomes for your project.